What does ‘taking yoga off your mat’ mean to you?
For me it means bringing presence and awareness outside the realm of ‘poses’ and also giving back in any way possible. Off the mat, I channel some of my energy into buying with awareness and consciousness wherever possible as the retail buyer at Namaste Yoga and Wellness.
Our choice in fashion can describe us, inspire us and make us feel confident, both inside and out. But more than that, our fashion choices also express our values. Sustainable, earth-friendly fashion and socially responsible production methods show a commitment to the planet and to the future.
Here are some of the qualities that inspire and guide my buying choices for the Namaste studios, and some of the questions I ask when looking at a line’s overall eco footprint and sustainability practices:
Quality of production and design
Is this item disposable and/or will I want to wear it for many years? Will it last through many washes and wears? I look for quality sewing and seams, and lines that have a history of good wash and wear.
Is this made of eco-friendly fabric? Are the dyes eco-friendly? Are the fibers of the fabric renewable or fast-growing? What kind of waste is produced in the growing and processing of these fibers? There’s always more than meets the eye when it comes to fabric. I look for organic cottons, bamboo, hemp, or soy blends. Learn more about Nomads Hemp Wear fabric selections.
Local vs. global production
How often will this product need to be shipped around the planet, using precious resources, before it reaches its final destination? Are the fibers grown in the U.S. or imported from abroad? Is the garment designed, manufactured, and dyed all in one city or state? Read more about Groceries apparel vertical production here.
Manufacturing processes and connection to community
Is care and love a priority with the production of the garment? Are the workers cared for? Does the company give back to the community or environment in any way? Read about Harvest’ dedication to planting a tree for every garment sold.
Take your fashion to the next level, go green this Earth Day! Thru Sunday save 20% on all Nomads Hemp Wear, Groceries and Harvest apparel at all three studios!
By Helene Cotton- Graphic Designer and Retail Manager